Five businesses doing cool things for the ladies this IWD.
Happy International Women’s Day our loveliest Billie babes!
Women-kind is the absolute best and here at Billie we love any opportunity to support and lift up our fellow females.
While we should we celebrating each other, the other 364 days of the year, it’s great to make a big deal of International Women’s Day when it does come around.
We wanted to highlight some awesome businesses who are celebrating IWD 2022 through cool initiatives that benefits females.
Jaguar - She Sets the Pace
(L to R): Amy Hudson, Rianna O’Meara-Hunt, Tiffany Chittenden
Car company Jaguar is taking on the outdated perception of female drivers with new research released in line with IWD.
The research has found that over half of New Zealanders (55%) believing men can drive better than women.
Shockingly 84% of men claim to be better drivers than their female counterparts, despite men accounting for 64% of serious crashes on New Zealand roads…. YIKES.
Jaguar is seeking to challenge these stereotypes by partnering with three female motorsport stars, giving them a platform to demonstrate their expertise and successes, as well as show how the motoring industry has the potential to lead the way in terms of breaking conventions.
These three convention-breaking women include race driver Tiffany Chittenden who was the first ever female to win a British National Karting Championship, Amy Hudson who has been appointed as the New Zealand Women in Motorsport ambassador, and Rianna O’Meara-Hunt who has won a tonne of motor racing awards at only 20 years old.
Looks like it’s time to ditch those stereotypes aye boys?
Allpress
Kiwi coffee brand Allpress are leading a remarkable initiative that celebrates women in the coffee industry and puts a spotlight on projects that advance women’s rights and promote equity.
Allpress has partnered with Rwandan charitable organisation, The Nziza Women’s Collective and coffee importer, First Crop, to launch a limited edition, single origin coffee.
The delicious coffee is the best in the region and is cultivated by the women of Nziza, a group of 200 women that are the sole income providers for their families. Profit from every bag sold will contribute to providing them with a sustainable income, education and healthcare for their community.
If you’re a coffee addict, get a sip of this ASAP!
Tronque x Endometriosis NZ
Did you know 1 in 10 Kiwi females suffer from endometriosis – the debilitating but largely overlooked disease that can cause long term chronic pain for girls, women and those assigned female at birth.
This month is Endometriosis Awareness Month and Tanné Snowden, founder of Tronque, who went through her own personal struggle with endometriosis, has donated $20,000 worth of her Soft Focus Scar Concentrate to Endometriosis New Zealand (ENZ).
The product will be available in return for a donation to ENZ for International Women’s Day - via the charity’s Give A Little page here.
Essity x OfficeMax
Essity, a leader in period care and the company behind well-known brands like Libra and TOM Organic, in partnership with OfficeMax, have been selected to jointly deliver the Government’s Ikura | Manaakitia te whare tangata - Period products in schools initiative.
Starting from today Essity and OfficeMax will work alongside the Ministry of Education to provide free period products to young people in all state and state-integrated schools and kura across Aotearoa, New Zealand.
This initiative will seek to break down stigmas tied to periods and is another positive step to providing equal health and well-being outcomes for all, regardless of gender or economic status.
In addition to supply of products, Essity’s dispenser solution (pictured above) will be installed in bathrooms of all large schools, providing discreet access to free period products.
This is amazing news for females across the country, particularly those who can’t afford access to period products!
TikTok
This International Women's Day 2022, TikTok will be hosting a special 3-hour LIVE streamed event, bringing together trailblazing creators from Australia, New Zealand and around the world in an inspiring series of conversations to mark this important global moment.
Hosted by the hilarious and talented Kiwi comedienne Melanie Bracewell (aka @meladoodle), these intimate, entertaining livestreams kick-off at 9pm NZDT on March 8th via the @tiktok_Australia account.
Host Melanie will be talking to a stellar line-up of creators including:
Jazz Thornton (@jazzthornton_)
Drew Afualo (@drewafualo)
AJ Clementine (@ajclementine)
Ellie Gonsalves (@ellie_gonsalves)
Aretha Brown (@_enterthedragon_)
These six creators will chat about breaking the bias in 2022 and Billie will be definitely be tuning into this!
