Exclusive: Emma Dilemma debuts her new music video for ‘Ready or Not’.
This is a Billie x New Zealand Music Month exclusive!!
Rising indie artist Emma Dilemma is not only debuting her brand new song Ready or Not but she chose Billie to exclusively launch the music video for the single!
Ready or Not is a dynamic anthem that embodies the struggles of breaking free from the constraints of monotony and embracing the unknown. With its bratty, triumphant vibe, the track promises to leave listeners punching walls in exhilaration before settling into moments of introspection.
Ready or Not delves into universal themes of frustration, existential angst, and the quest for purpose. Emma Dilemma explains, "The song captures the two sides of my personality: confidence versus fear. It's about feeling the fear and doing it anyway, about pushing past limitations and embracing the journey, ready or not."
The accompanying music video, directed by Adam Hogan of LORE Films, visually embodies the song's themes, portraying Emma navigating through scenarios with two different perspectives - one of fear and one of confidence. As the video progresses, the two sides converge, symbolizing the merging of conflicting emotions into a unified force.
Reflecting on the making of the video, Emma shares, "The hardest part was illustrating the idea of two different Emmas being one and the same. My cousin Bianca White's expertly crafted wardrobe perfectly captured the concept, seamlessly blending the dual aspects of my character into a cohesive whole."
Check out the music video for Ready or Not here:
